New post-Brexit regulations for Northern Ireland

The rules surrounding new product notifications for the Northern Ireland market have been finalised ahead of the 1 January 2021 Brexit transition date.

The Tobacco Products and Nicotine Inhaling Products (Amendment) (EU Exit) Regulations 2020 will change the way the Tobacco and Related Products Regulations 2016 apply across Great Britain and Northern Ireland following the end of the Brexit transition period.

There is concern that the new rules will see different regulatory environments for Northern Ireland and the rest of the United Kingdom. 

From 1 January 2021, notifications on the EU Common Entry Gate (EU-CEG) continue to apply to Northern Ireland while Great Britain moves to a new system created by the Medicines and Healthcare products Regulatory Agency (MHRA). Products going on sale in both Northern Ireland and Great Britain must notify on both the existing EU-CEG system and new MHRA system.

The Department of Health has said it is working closely with Public Health England and the MHRA to publish more detailed guidance which will be available soon.

Further information can be found here…

To book a face to face or virtual meeting about regulatory compliance requirements for Northern Ireland, please call ADACT on +44 (0)1302 986 088 or email


ADACT founder to speak at #VapeLive event

We’re excited to announce that ADACT’s Chief Regulatory Officer, Damien Bové, has been confirmed as one of the speakers at the upcoming Voxpo #VapeLive.

The event is said to be “the biggest dedicated vape event you’ve ever experienced” and has something that will be of interest to everyone in the electronic cigarette and vaping industry. 

The event takes place between Wednesday 18 and Friday 20 November and will feature demos, panel discussions, keynote speakers, and exhibitors to bring you everything you could possibly want from a vape expo, and more! 

To attend the virtual event for free, visit


Announcing our Christmas break for this year

This year ADACT will be closing for the Christmas break at 5pm on 23 December and the last day for testing will be a few days before on 17 December. We’ll be back open at 9am on 4 January and looking forward to helping you through the regulatory compliance challenges we’ll face in 2021.

To book a face to face or virtual meeting before the Christmas break, please call ADACT on +44 (0)1302 986 088 or email


Flavoured products banned in California

Starting 1 January 2021, the sale of flavoured tobacco products in the US state of California will be banned following a “surge in youth nicotine consumption.”

Governor Gavin Newsom signed the flavoured tobacco ban bill, which affects electronic cigarette and vaping products, with the aim of targeting the fruit, chocolate, candy, and dessert flavours lawmakers believe have led to increased use among young people. 

A 2019 report by the California Department of Public Health found that more than five million youth used e-cigarettes in 2019, and that over 80% began doing so because of flavoured products.

While the ban won’t see retailers face criminal charges for selling flavoured electronic cigarette and vaping products, they could be fined up to $250 for doing so. 

Days after the ban was announced, a similar ban in Florida was vetoed by governor Ron DeSantis who said that such a ban would “almost assuredly lead more people to resume smoking cigarettes.” Similarly, a recent report by Public Health England revealed that vapers in the UK said that banning flavoured liquids would deter them from using vaping products to help them quit smoking.

To book a face to face or virtual meeting about regulatory compliance testing for the US market, please call ADACT on +44 (0)1302 986 088 or email


We’re looking for a Customer Service Assistant

At ADACT Medical, we’re all about placing the customer at the heart of everything we do. Our customers are busy business owners that expect exceptional service.

We are growing our business and looking for a dynamic, organised and passionate customer services professional to join our team to answer calls and respond to customer enquiries. The ideal candidate should be a positive and energetic individual ready to make an impact in a market leading company.

You will be an integral part of the team and help to ensure our customers receive the best possible service at all times. As such, you should have a friendly, efficient telephone manner, be very well organised and be willing to roll up your sleeves and get stuck in!

For a more detailed job description and to apply for the role, please contact



Take action to maintain your German sales

Many electronic cigarette and vaping distributors in Germany have stopped ordering short fill products that can’t demonstrate TPD compliance. How can you avoid this?

In recent weeks, we have heard of many German distributors stopping orders for replacement stock. With many companies TPD notifications for short fills not filed yet and due to Germany having a six month notification period, there are only three months after the new rules come into force at the end of the year to work through existing stock supplies before products are potentially taken off sale.

To avoid this, your brand needs to act now or risk losing traction in the German market. If your company’s notifications are not done very soon, your products will be taken off the market until their new notifications come through in six months’ time.

To book a face to face or virtual meeting about how your notifications affect sales in Germany, please call ADACT on +44(0)1302 986 088 or email The ADACT team are working as normal with extra safety precautions in place and look forward to hearing from you soon.



FDA step up age checks for online sales

To better protect children the FDA are checking more and more online stores that sell electronic cigarette and vaping products for their compliance in blocking underage customers.

The Food and Drug Administration (FDA) have recently stepped up their enforcement of the age of buyers, and UK based companies are often finding themselves the targets of these checks.

We have heard cases of the FDA making test purchases on UK based websites with shipping to the US using the details of someone that would appear underage to a website that had checks in place. Where these checks have failed or not even taken place, the FDA have started to issue proceedings against the company.

ADACT Director, Michelle Bové, said “Checking the age of customers when shopping online can be done very easily with minor website alterations. Relevant age checks should be implemented on all online stores selling electronic cigarette and vaping products to better protect children and show our industry’s commitment on the issue.”

To book a face to face or virtual meeting about preparing your website for FDA age checks, please call ADACT on +44(0)1302 986 088 or email The ADACT team are working as normal with extra safety precautions in place and look forward to hearing from you soon.



ADACT announce over 1,000 PMTA submissions

We are proud to announce the successful submission of over 1,000 applications on behalf of 20 major electronic cigarette and vaping brands.

Following the FDA’s decision to push back the introduction of the Premarket Tobacco Product Application (PMTA) from 12 May to 9 September, the ADACT team have worked tirelessly to deliver the documentation required for companies continued sales in the United States of America.

ADACT’s Chief Regulatory Officer, Damien Bové, said “PMTA has been an incredible challenge for the industry in terms of both understanding the initial requirements and filing the subsequent applications.

“Even though we were able to use our experience with Tobacco Products Directive (TPD) to streamline our working processes for PMTA, these initial applications represent thousands of hours work and are a major achievement for our incredible team.”

The world class regulatory compliance knowledge held by the ADACT team attracted many new electronic cigarette and vaping brands to work with us for the first time on their PMTA submissions. To these and our many existing clients, we can only say we are proud to have been entrusted with this huge responsibility and look forward to working with you on future regulatory compliance challenges.

Read more about ADACT’s PMTA programme here…

To book a face to face or virtual meeting about PMTA, please call ADACT on +44(0)1302 986 088 or email The ADACT team are working from our Doncaster centre as normal with extra safety precautions in place and look forward to hearing from you soon.



New Business Manager joins ADACT

ADACT Medical Ltd has appointed Jane Wragg as its new Business Manager. Jane is a seasoned sales and marketing professional and is well qualified to pick up the mantle having worked across pharmaceutical and healthcare sectors for many years.

Jane said “ADACT is a dynamic and successful company working in an exciting and growing sector. The depth and breadth of its regulatory compliance expertise is second to none, and the team’s approach of scientific excellence and unrivalled customer support is well known.”

She joined the company in the pivotal lead up to the introduction of PMTA on 9 September 2020 and has already had a positive impact on the business in her short time with ADACT.

Jane continues “I look forward to working with Damien and the team to ensure that our customers can provide their consumers with the best product quality and safety standards. By capitalising on increasing global regulations and the tightening safety requirements around electronic cigarettes and vaping, we can help drive the sector forward.”

To contact Jane, please call +44(0)1302 986 088 or email




Germany updates nicotine free rules for 2021

On the 2 June 2020, the German government voted to further tighten the national rules that regulate electronic cigarette and vaping products, with extra implications for short fill, long fill and 0mg nicotine free products.

The changes to the act largely see the rules for nicotine free products becoming more in line with those for products which contain nicotine.

From the start of next year on 1 January 2021, ingredients such as acetylpropionyl, diacetyl and formaldehyde which are currently prohibited in nicotine containing products will also prohibited in nicotine free products.

Nicotine free products that are intended for use in electronic cigarettes and vape products will now have to go through the same Tobacco Products Directive (TPD) registration process including emissions testing as products which contain nicotine. These rules apply to any affected products which are on the German market by 31 December 2020. As with nicotine containing products, these will also have to be include a contraindications document and be subject to a six month waiting period from initial submission to the product going on sale.

Any products on sale which do not comply with the new rules can continue to be sold until 31 March 2021.

In terms of how the updates will affect your ability to advertise, brands selling online will need to stop all online advertising from 1 January 2021. From this date, all adverts for short fill, long fill nicotine free products intended for use in electronic cigarette and vape products are banned, bringing the rules in line with those for nicotine containing products. Further into the future, at the start of 2024 all advertising in outdoor and public settings for electronic cigarette and vaping products will be banned.

If you believe Germany’s new zero nicotine rules will affect your brand, please contact ADACT today by calling +44 (0)1302 986 088 or emailing